Top 5 Fashion Games in Europe: Q3 2021 Performance

In the third quarter of 2021, the top 5 fashion games on a unified platform in Europe showcased varied performance metrics in terms of weekly downloads, revenue, and active users. The data, sourced from Sensor Tower, provides insights into the trends observed for Project Makeover, Covet Fashion: Dress Up Game, Producer: Choose your Star, Love Nikki-Dress UP Queen, and Shining Nikki-Fashion Makeover.

Project Makeover by Magic Tavern, Inc. saw a steady increase in weekly revenue, starting at approximately $777K at the end of June and peaking at around $917K by the end of August. Weekly downloads showed a significant rise towards the end of August, reaching 476K, while weekly active users remained relatively stable, fluctuating between 2.0M and 2.3M.

Covet Fashion: Dress Up Game from Crowdstar LLC experienced varied weekly revenue, with a notable peak of around $302K in early August. Weekly downloads were highest at 26K during mid-August, while weekly active users saw a slight decline from approximately 207K to 177K throughout the quarter.

Producer: Choose your Star by Amrita Studio had a relatively stable weekly revenue, averaging around $56K to $77K. The app's weekly downloads showed a peak of 63K in mid-July and weekly active users hovered around 112K to 132K.

Love Nikki-Dress UP Queen from Galaxy Play Technology Limited demonstrated fluctuating weekly revenue, peaking at approximately $107K in late July. Weekly downloads were fairly consistent, with a slight dip towards the end of September, and weekly active users ranged from 134K to 160K.

Shining Nikki-Fashion Makeover by Paper Games, which launched in early July 2021, showed promising weekly revenue, peaking at around $77K in late July. The app saw its highest weekly downloads at 146K during the first week of launch, and weekly active users peaked at 91K in mid-July, stabilizing around 56K by the end of September.

For more detailed insights and data, visit Sensor Tower.